November 8, 2023
5 mins

Black Friday Deals in Canada: The Best Canadian Sales 2023

Summary.The article provides a detailed guide to Black Friday deals in Canada, highlighting that the shopping event, which traditionally follows American Thanksgiving...

Black Friday, the day after American Thanksgiving, has become a global phenomenon. And the good news is that Canada is no exception. This shopping event, which traditionally marks the beginning of the holiday shopping season, allows consumers to snag some of the year's best deals.

In recent years, many retailers have extended their Black Friday sales and Cyber Monday deals to last the entire month of November, offering great prices and discounts on a wide range of products. Video gameskitchen appliances, small appliances, cell phones, game consoles, and even phone plans are some of the biggest Black Friday deals. So, without further ado, now is a great time to get a head start on 2023's hottest deals and holiday wish list before November 24th.


Early Black Friday deals

Illustration of two people shopping online

Many retailers have started offering early Black Friday deals on select products. Early shopping allows consumers to take advantage of significant savings throughout November. For example, Amazon Canada has hundreds of early Black Friday deals. They offer significant savings on tech, home goods, beauty products, and more. Similarly, Best Buy's Early Black Friday Sale allows customers to shop early with the confidence that prices on products with “Black Friday Price Now” or “Black Friday Pricing” badges won't drop further.

Walmart Canada's Black Friday deals will be available for three weeks. They offer deep discounts on products like TVs, laptops, coffee machines, air fryers, vacuums, headphones, smartwatches, and more. The first week of sales starts online on Wednesday, November 8, and in-store on Thursday, November 9, with new deals added each following Wednesday.

The best Black Friday deals

An illustration of a gift card

The best Black Friday deals span a wide range of categories. These great deals range from tech and home goods to fashion and beauty. For tech enthusiasts, Amazon Canada typically offers up to 50% off on Fire TV streaming devicesJBL speakers and headphones, and Samsung monitors. Walmart Canada offers plenty of early Black Friday deals on products like the Apple Watch Ultra 49mm, 75-inch 4K UHD Roku Smart TV, and Acer Aspire 3 15.6-inch FHD Laptop.

Canadian Tire Black Friday sales offer savings on kitchen essentials, decor, and appliances. But you also have to consider that some of these items will be available in limited quantities only. Walmart Canada generally offers their lowest prices of the year on everything from home decor and major appliances to products like the Keurig K-Slim Single Serve Coffee Maker, Nespresso Vertuo Pop+ Coffee Pod Machine, Gourmia Air Fryer, and Samsung phones. You can also pick up an exclusive deal on a big-screen TV if you keep track of their top early Black Friday deals.

Fashion and beauty deals are also plentiful. For instance, Banana Republic's Holiday Preview sale offers 40% off your next purchase. In the beauty and lifestyle category, Armani Beauty offers 20% off all orders until November 11, and Lovehoney offers up to 70% off on sex toys, lingerie, and other essentials through December 4. Even Old Navy has annual sales.


Black Friday price guarantees

Best Buy Canada offers a Low Price Guarantee. They promise to match any lower price found with another retailer or authorised dealer online, in-store, or in print, before you buy or within 30 days of your purchase. This guarantee ensures that customers can shop confidently, knowing they are getting the best price without even a slight change. However, it's important to note that special sale prices, including Black Friday, Black Friday Month, Black Friday Prices Now, and Early Black Friday Sales, do not qualify for a price match.

Black Friday shopping and catching a Cyber Monday sale

Major Canadian retailers will typically have different prices. You must check Black Friday flyers and emails offering a sneak peek at each store's sales. But also be cautious; for every latest deal, you will find a product at a regular price. The purpose of this is to draw you in with the sale and then hope to cross-sell you regular products. For example, a Samsung Galaxy S phone might be one of a retailer's top deals. But phone cases, screen protectors, and extra-long charging cables may be only available at regular prices.

Also, look for promotional offers that are limited to online sales. For instance, a Nintendo Switch, gaming graphics cards, or new internet plans with extra data might offer great savings if you buy them from an online retailer. Less commonly, lenders even claim to offer the best mortgage rates during this time of year if you're in the market for a new home (check out these mortgage calculators in nesto's resource centre). Again, be cautious; you might locate special offers on the “right auto insurance plan” to save you money, but the potential monthly payments could increase after the promotional period expires.


Shopping your holiday gift guide

An illustration of a person pointing towards a wish list

Online stores are a great place to start looking for affordable prices on everything from holiday decor to Apple gift cards. Online shopping is not only convenient, but it also gives you time to consider your gift list and load up your shopping cart with great gifts accordingly.

Given current high inflation, might also be the perfect time for Canadian shoppers to consider low-interest credit cards. The following are some great options to consider:


Black Friday offers Canadian consumers the opportunity to save big on a wide range of products. By taking advantage of early deals, comparing prices across different retailers, and utilizing price guarantees, shoppers can ensure they are getting the best value for their money.

As always, it's essential to shop responsibly and only purchase items that you need or have been planning to buy. Happy shopping!


Frequently Asked Questions

  • When does Black Friday start in Canada?

    Black Friday in Canada is on November 24, 2023. However, Black Friday deals start throughout November in Canada so that you can find savings even before the official date. Some retailers begin at the start of the month and have deals early in November. For instance, Best Buy has an early Black Friday sale happening in Canada already, and Walmart’s Black Friday sale is offering early deals starting on November 8, 2023. Some retailers in Canada only offer deals during the week of Black Friday or on the day itself, like Indigo’s Black Friday sale, which is starting on November 24, 2023.

  • What are the best Black Friday deals in Canada?

    The best Black Friday deals in Canada vary by retailer and product category. Here are some examples based on last year’s sales.

    Amazon’s Black Friday sale featured Amazon Fire TVs for up to 50% off, Alexa devices like Echo Dot for up to 45% off, Fitbit smartwatches and fitness trackers for up to 40% off, Bose headphones and speakers for 35% off and Apple products for 30% off. A big screen TV might also be what you’re looking for.

    Costco had several Black Friday sales in Canada, including an early Black Friday sale on furniture, TVs, and home decor with savings from $20 to $600 off.

    Apple’s Black Friday deal in Canada was a four-day event that offered gift cards worth up to $350 when you made eligible purchases of iPhones, AirPods, Apple Watches, iPads, MacBooks, and more.

    Indigo’s Black Friday sale in 2022 was available in-store at locations in Canada with savings on books, toys, electronics, fashion and more. Products were up to 30% off for all shoppers and up to 40% off for Plum Plus members.

    Sephora’s Black Friday deal in 2022 offered up to 50% off makeup, skincare and more products from popular brands like Urban Decay, Lancome and Clinique.

    Please note that these are examples from last year, and this year’s deals may vary.

  • Do Canadian stores have Black Friday sales?

    Yes, Canadian stores do have Black Friday sales. Major retailers like Amazon, Walmart, Best Buy, The Bay, Sephora, Home Depot, Sports Chek, Dyson, Adidas, Canada Goose, Nike, and Costco, among others, offer Black Friday sales. These sales often start early in November and extend through the weekend and into Cyber Monday.

  • How can I find the best Black Friday deals in Canada?

    To find the best Black Friday deals in Canada, you can do the following.

    Check retailer websites. Retailers often announce their Black Friday deals on their websites. You can check the websites of major retailers like Amazon, Walmart, Best Buy, and others for their Black Friday deals.

    Sign up for newsletters and alerts. Many retailers offer newsletters or alerts that you can sign up for to get information about their Black Friday deals. This can help you stay informed about the latest deals and sales.

    Use deal websites. Websites like RedFlagDeals showcase all the Canadian Black Friday ads and flyers for the in-store deals and the online deals.

    Compare prices. To ensure you get the best deal, compare prices across different retailers. Some retailers, like Walmart, offer a Black Friday Price Guarantee – if you find a lower Black Friday price elsewhere, they will refund the difference.

    Plan ahead. List the items you want to buy and start tracking their prices early. This can help you identify a good deal when you see one.

    Remember, the best deal for you depends on what you’re looking to buy and your budget. Always compare prices and consider the value of the product, not just the discount.

  • What time does Walmart Black Friday start 2023?

    Walmart Canada’s Black Friday sale starts on November 8, 2023, at 9 pm EST online and in-store on November 9, 2023. Walmart’s Black Friday deals will be available for three weeks, with new deals added on subsequent Wednesdays. If you are a Walmart Plus member, you will have early online access from 12 pm to 3 pm EST on November 8th and 22nd.

  • How much discount do you get on Black Friday?

    The discount on Black Friday varies depending on the retailer and the product category. In Canada, discounts range from around 20% to over 75% off. The best deals include electronics, toys, apparel, and home goods. It’s important to note that the discounts may vary yearly, and not all products will have the same discounts. To find the best deals, it’s recommended to compare prices across different retailers and keep an eye on their promotions leading up to Black Friday.

  • How long is Amazon Black Friday sale?

    Amazon Canada’s Black Friday sale for 2023 is set to begin on Friday, November 17, and will conclude on Monday, November 27. This means that shoppers in Canada can expect ten days of savings during this period. The sale will kick off a week earlier than Black Friday, which falls on November 24, 2023.

    During this sale, Amazon Canada will offer deals and discounts across various categories, including electronics, toys, home goods, fashion, beauty, and Amazon devices. Customers can expect price drops on products from popular brands like Samsung, KitchenAid, Shark, HP, Canon, Cuisinart, Garmin, and many more.

    In addition to the Black Friday sale, Amazon Canada offers early deals leading up to the event. Shoppers with an Amazon Prime account may be able to get early access to select Lightning Deals throughout the holiday season, which means they’ll be notified first about limited stock or additional savings.

    To make the most of the Amazon Canada Black Friday sale, it’s recommended to check the Amazon deals page frequently. New deals will drop as often as every five minutes during select periods throughout the Black Friday and Cyber Monday events. Also, Amazon Prime members can sign up for invite-only deals on chosen products expected to sell out this holiday season.

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